Virtual sales conferences

Higher engagement, lower overall cost

Virtual sales conferences are a cost-effective, engaging solution for training, informing and motivating a large sales force.  Already adopted by a number of pharmaceutical companies, this approach offers the best of physical and online meetings, lowering overall costs and increasing sales force engagement.  Read Novo Nordisk case study >

How it works

• We provide a complete solution from concept to delivery, meeting your objectives throughout
• Sales reps collect in regional centres — either regional offices or hotels
• The entire conference is broadcast over the internet from a studio or your central offices
• We story board the conference to determine the right mixture of format and content e.g.
  -      rich media presentations from senior management, physicians, trainers etc
  -      live discussions with speakers
  -      pre-prepared training materials
  -      games / rewards to boost participation and team spirit
• Sales reps view — and participate – in the conference in their regional groups
• The entire event is made available online for review at any time

Benefits

• Consistent messaging to the entire sales force
• The content is available for review at any time and to train new sales reps
• High quality materials can also be used by sales reps as sales tools
• Increased engagement — our clients experience up to 4x more questions when compared with a physical event
• Lower cost compared with a physical event including a large reduction in travel costs
• Greatly reduced downtime for sales reps